Seniors Join the Sharing Economy
Seniors are embracing the sharing economy, with residents on the North Shore trialing a car-sharing service designed to boost independence without the need to own a car.
Unsworth Heights-based Greenwich Gardens village is offering their residents what is believed to be an industry-first car-sharing service.
This service comes as Auckland roads face unprecedented strain due to sustained population growth, and affordable parking space is becoming scarcer than ever.
Tackling the issue head-on was the sensible option explains Metlifecare CEO, Glen Sowry.
“A village-owned car-sharing service means residents maintain independence while avoiding the hassle of owning a car. We tested transport ideas with our residents and village car sharing was the winner,” says Sowry.
Sowry says that while other village operators may offer van services (something Metlifecare villages also offer), he believes a car-sharing service consisting of multiple vehicles available on-demand to residents for independent travel is a market-first.
“For residents, car-sharing cuts those unnecessary costs associated with owning a car including warrant, registration and mechanic bills. The car-sharing service has been rolled out initially as a pilot at Greenwich Gardens and may be expanded if it proves a success with residents,” explains Sowry.
Currently the fleet consists of three brand-new Holdens: the Astra, Trax and Spark.
Greenwich Gardens resident, Peter Loveridge, says his fellow residents are very excited following the launch.
“As far as I’m concerned it’s a fantastic idea,” says Loveridge. “I believe this is the only service of its kind at a New Zealand retirement village. Other villages have vans, and we have our own car-sharing service. It’s very forward thinking.”
Check out CEO Glen Sowry’s interview with Newsroom on the topic and more here.